Recent KEYLENS study in conjunction with the University of Bremen on why marketing and management accounting have so far failed to result in smarter budgeting.
KEYLENS Research Center at the University of Bremen Hochschulring 4 (WiWi-Gebäude/Economics Building) 28359 Bremen Tel.: +49 (0)421 21 86 65 71 Fax: +49 (0)421 21 86 65 73 info@keylens.com
